YOUR COMPANION ON THE JOURNEY TO GREATNESS

VISIT STORE

The Action Tracker  

The Action Tracker experience is to be the driver of your life instead of a passenger. Shifting the gear from reacting to life to acting through life. Long-term objectives are reverse-engineered into precise daily micro-actions, represented as squares that are satisfyingly checked off on completion.

Each completed box applies the principle of reinforcement. Progress becomes visual, creating a rewarding feedback loop. Engagement strengthens and forward movement begins to feel inevitable.

The beautifully crafted design with inbuilt frictionless features have been implemented to minimise resistance to usage. Over time, clarity emerges, momentum builds, and daily wins quietly compound. Before you know it, you have arrived at your dream life by design - God willing!

The most expensive expenditure in life is free: wasted time. The cost of inaction is rarely felt immediately but instead accumulates over years of wasted potential. Another year will pass regardless.

When lived passively, it often leaves behind a little more than regret, when structured, it can compress years of progress into one. The Action Tracker™ is built to make that difference tangible, creating a beautiful and timeless archival record of effort to share with pride once your mission is accomplished.

The Action Tracker has a flexi-start date system. Start any month of any year and complete a continuous 365-day loop from the day you begin, without waiting for January 1st to begin building your life.

The Action Tracker (36 pages of approximately B4 size) features:

• 12 Action Tracking Charts
– One for each month

• 12 Time Tracking Charts – One for each month

• An instructional and philosophical essay which provides the framework    for achieving personal greatness

• A Map of all the ten areas of a person’s life that they can meaningfully
  develop in      

• A section full of mental models needed to optimise decision making
   in life

• 8 S.M.A.R.T goals and up to 80 subgoals to reverse engineer the daily    actions needed to achieve your goals

• A Personal contract and page - a promise or a personal contract to    yourself or God to fulfil your potential, keep yourself accountable and as     a record of a historical reference point in your journey of life

• A page showing 85 years in weekly boxes, visualise your entire life on one    page      

• A nutrition page – track your entire yearly nutrition goals on a single page

Also included in the Founder’s First 100 Edition:      

• 1 Separate Travel Edition Action Tracker

• Founder’s Edition Case Box.

The Action TrackerThese are the first 100 Action Trackers to ever be produced, and will never be reproduced in this format. They are a collector’s edition, specifically - The Founder's First 100 Edition.

The Action Tracker bridges the gap between who you are today and the life you know you’re capable of building.

The Action Tracker re-centres you as the hero or heroine in the story of your life, and serves as the companion on your heroic journey to personal greatness.

The Action Tracker is a masterpiece of modern artisanship. It has been meticulously designed over the past year by a UK medical doctor in collaboration with a digital designer.

The project has cost well over £2000, hundreds of hours of focused work and effort, and thousands of design iterations. Every colour, line, and placement has been intentionally refined to create the most functional and beautiful companion on your journey to personal greatness. It is the last and most complete system you will ever need to fall in love with the process of realising your full potential.

A glimpse of the design features are mentioned below:

Action Tracking Charts & Time Tracking Charts:
The bread and butter of the Action Tracker are: The Action Tracker Charts and the Time Tracker Charts. The Action Tracker charts are rich in detail, artwork and functionality, transcending standard habit tracker designs. Users have the optionality of either the tick-box system, the fill system or the traffic light system. The recommended traffic light system allows you to gamify your progress by using green for completed action, orange for partially completed actions and red for not completed. This inspires you to aim for a maximally green chart, and allows you to compete with your previous efforts for greener months.

The Action Tracker charts are complimented by the Time Tracker charts, which allow you to visualise all of your waking hours of the entire month on one page, down to fifteen-minute precision intervals, transcending standard diaries/planners which restrict your time view to a daily window.

This complimentary system allows you to track meaningful actions on one chart, whilst organising your day around your obligations and desired actions on the other chart. The pages have been ordered so that you can switch between the two charts with the flick of a wrist, allowing you to have the two spreads open on your desk for the entire length of the month without having to flick through any pages, just the effortless flick of a wrist. Every aspect of the design process has been purposefully crafted with the intention of reducing friction usage to zero.

In addition to daily actions, the layout has integrated weekly and monthly actions for holistic tracking and personal development.

Flexi-date system:
The date system was meticulously designed. Standard habit trackers use generic thirty-one-day layouts for all months (in an effort to avoid specifying the year), which creates imprecision and wasted days. Calendars style trackers fail because the years are fixed, so they become inflexible if bought after January the 1st. The Action Tracker includes the correct number of days for each month. The year is partially written as 20[XX] so that you can fill in the remaining two digits. This gives you precise monthly tracking, yet complete flexibility to start in any month and any year (as long as it is before 2099).

Beautiful design and art:
From the inspiring sunrise cover symbolising each new day as a new beginning, to the nature themed background artwork throughout the Action Tracker, the appealing design is created to naturally pull you back into the system and motivate you to track your progress towards your dream life.

Contents page:
The contents page and numbered pages allow easy navigation so you can quickly find what you need without flicking endlessly.

Material and proportion
We have not spared any expense in producing a design of archival quality. The laminated front and back covers are made from premium 300 gsm pages with 3D varnishing on the logo. The interior pages are thick 160 gsm quality grade uncoated pages to facilitate writing. The size is approximately B4, small enough to fit in a briefcase or backpack but large enough to give an expansive view of the entire month at a glance.
The jet-black wire binding allows you to keep the relevant pages open flat on your desk, unlike diaries and planners which require you to hold the pages down. The entire monthly overview allows you to see patterns and plan ahead, unlike planners and journals which require constant daily page turning and provide only a frustratingly narrow daily view of your time. In addition to the binding allowing the tracker to lay flat on the desk, the hanger feature allows you the option to hang and display your Action Tracker on a wall.

Legacy item:
The Action Tracker becomes a record of your life. You will remember each life-chapter through your engagement with it, and it will visually represent how you achieved your dream life and the battles you overcame. The red on the charts will showing the difficult parts of your journey and the green representing your effort. It is a timeless item you can pass down to your family and loved ones as a record of sentimental memorabilia. It is designed to become a timeless legacy item that carries forward through generations.

Eighty-five years page:
Eighty-five years of life are represented on one page in the form of one square = one week. This inspires a sense of urgency. You can fill them in weekly as you mature through your journey, or use them to simply reflect and meditate on the brevity of life and the precious time you have left on earth. The page serves as a constant and endless source of motivation in relentlessly pursuing your dreams.


Motivational quotes on each page:
Each monthly page features a subtle and carefully selected quote, providing you with a gentle and continuous source of inspiration.

SMART goals:
Through reverse-engineering, the Action Tracker system turns your dreams and ambitions into goals, your goals into subgoals and your subgoals into daily actions. The pages provide a beautiful layout to populate your SMART goals; Specific, Measurable, Achievable, Relevant and Time bound. The Action Tracker has space for eight SMART goals, each having ten subgoals which each have a progress bar increasing in increments of 10%.

Personal contract:
A space to write a commitment to your future-self or a promise to God that your potential will not be wasted. It serves as an accountability anchor on your path to personal greatness and a source of pride when your hard work pays off. The moment you wrote on the page will be a personally historic reference point in your life in which you decided to take action.

Mental models:
A collection of mental tools to help you navigate the complexity of the world and make smarter decisions on the obstacle-ridden path to success.

The Human Greatness Manifesto:
An essay that ignites ambition and primes your mindset for success by providing a detailed philosophical framework on the topic of achieving your definition of personal greatness. Once read, the fog obstructing the road to success clears. The path of action becomes manifestly visible.

Ten gardens of life:
This page of The Action Tracker organises meaningful human development into ten domains. These ten areas organise the overwhelming noise of life advice into a structured guidance on which areas of life that the daily actions could work towards. Briefly mentioned here are the ten areas: Spiritual and Religious, Social and Relationships, Intellectual, Legacy, Personal Character, Skill, Wealth, Psychology and Mindset, Physical Health and finally Power.
Each domain is explained in depth inside the Action Tracker as well as domain specific mastery versus general domain development. The metaphor is that each person is given ten fertile plots of land (the ten domains of life), their time and actions represent the water and seeds which they can choose to plant either in one plot or several. Many people regrettably let their gardens wither. The Action Tracker is designed to ensure your gardens flourish, whether you want to master one area or develop all!

Nutrition and body composition page:
This page has beautiful visuals explaining the basics of nutrition intake and how it affects your body composition. It includes space to record your daily net calories, daily protein intake and weekly weight for the entire year on a single page! This allows you to see patterns and fluctuations at a glance.

QR code:
Integrate into our growing ecosystem, app and community for further support on your mission.

Travel tracker:
Momentum is everything. This is why you will find an included travel edition Action Tracker. A simple double sided premium quality page that fits in your pocket so that you can maintain your foundational actions on days that you are away from your Action Tracker. This also allows you to refill your Action Tracker checkboxes with the progress you maintained once you return home, so that there are no visual gaps in the representation of your efforts and hard work.

How the Action Tracker is its own league:
We designed the Action Tracker because other systems and tools were inadequate.

Productivity apps: A phone screen is too small to show your entire month at a glance. Apps compete for your attention with distracting notifications. The Action Tracker gives you a clear physical space free from digital interference, allowing your mind to focus on your goals and your progress.

Generic Habit trackers: Habit trackers are generic and visually unappealing. They contain excess days per month. Habits are also already automatic actions and therefore do not require tracking. What requires tracking is intentional action toward meaningful goals.

Diaries and planners: These tools use a daily view, which fragments your time and hides the larger picture. They require constant page flipping and offer no wide monthly overview. This creates frustration and resistance which causes usage abandonment after several weeks. They also fail to allow tracking of meaningful actions.

Journals: Journaling is a powerful practice for cultivating clarity of thought which compliments the Action Tracker. Intellectual growth is one of the ten domains of life development found in the ten gardens of life. Journaling is advocated as a practice within the intellectual development domain; however, it is only one action among many. The Action Tracker is designed to organise and systematise all the meaningful actions you want to take, presented in a clear and gamified format.

All progress in life comes from meaningful and intentional action, and every part of this product supports that idea. From the philosophical essay providing you the conceptual framework needed, to the ten domains which serve as the source of inspiration for areas of life development, to the eighty-five-year overview generating a sense of urgency, to the personal contract holding you accountable, to the time tracking charts which organise the actions in your day, each and every page has been carefully crafted to guide your actions toward the life you want.

Other products do one thing and belong to pre-existing categories. They are variations of old ideas and have been designed to fit into these pre-existing categories. There has never been an effective tool built solely around the concept of Action Tracking for the purpose of building your dream life. The Action Tracker is its own category. It is a novel system based on the science of optimisation and is designed to, with Divine grace, make personal greatness inevitable.

Planners, diaries, calendars and standard habit trackers increase your productivity so that you can become more efficient at advancing other people’s goals. The Action Tracker is designed for developing your own personal greatness, whatever you define that to be.

From the day a person’s pen begins filling it, The Action Tracker will channel each of the 8760 hours in the 365 days that follow. We invite you to join our exclusive community of members each on their journey of personal greatness, and we will see you at the top!